[FEATURE] Xinhuanet | 2016 Influential Brands® Annual Summit Held in Singapore

The 2016 Influential Brands® Annual Summit (referred to as the ‘Brand Summit’) was recently held in Singapore. Hosted by the Brand Alliance Group, the theme was ‘Celebrating and Recognizing Asian Brand Leaders,’ with over 200 founders or executives from more than 100 brands in China, Singapore, Indonesia, Malaysia, and Thailand attending the event.

During the event, a total of 60 brands were awarded the title of ‘Most Influential Brand in Asia.’ The awarded brands were selected through interviews and online consumer surveys, involving over 6,000 consumers from the aforementioned five countries. The survey encompassed over 50 categories, including online shopping, dining, fast-moving consumer goods, electronics, beauty, and health. Among them, brands such as Purcotton, Beijing Tong Ren Tang, China Construction Bank, COFCO Joy City, China Eastern Airlines, and Chow Tai Fook were recognized as ‘Most Influential in Asia’ from China.