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Top Influential Brands 2026

Held annually, the Awards aim to recognise brands that matter to their customers and enjoy a high degree of likability positioning them as market leaders.

CRITERIA TO QUALIFY:

  1. Positive customers reviews and engagement
  2. Brand presence (offline and online)
  3. Brand consistency (touchpoints and communication).
  4. Market Leadership and preferred brand by consumers (Top Brand)

BENEFITS OF BEING A TOP BRAND

  • Boost Branding: Showcase your branding excellence and leadership (Top Brand)
  • Build Trust: Connect and reach out to new consumers (< 50,000 audience)
  • Be Social: Enjoy positive reviews on social channels (< 28,000 reach)
  • Gain Visibility: Leverage strong brand association with the most reputable brands (<$250,000 worth of PR and Media

ENTITLEMENTS

  • Top Brand Logo
  • Website / LinkedIn announcements
  • PR – Media Announcements
  • Branding – Article
  • Branding (TEAM) – Social media and video production
  • Gala Dinner & Award Ceremony (Trophy & certificate)

Position Your Company Among the Best Brands

Nominate your company for Top Brand 2026

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Award Ceremony 2024

Awardees are invited to join the Award Ceremony and be part of a prominent exposure in both social and business media.

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Testimonials

“We are extremely honored to receive the award from Influential Brands. The focus on our customers and their new and ever-changing needs has been reflected throughout our evolution into one of the world’s leading smartphone brands. At OPPO, our commitment to artistic design and leading technology are cornerstones in everything we do, and we are thrilled to bring our pioneering innovations to consumers.”
Mr Derek Sun
Global Senior Brand Director
OPPO
China
“We are delighted to receive these two awards recognising Lazada and RedMart as the top Online Marketplace and e-Grocer in Singapore, respectively. This achievement reaffirms our position as the number one eCommerce platform, and will spur us on to even greater heights as we strive to deliver the best shopping experience for consumers and empower brands and sellers for long-term success.”
Mr James Chang
CEO
Lazada
Singapore
“We are honoured to receive this accolade – a Top Brand, one that is most preferred by consumers in Singapore. Our social-first omnichannel strategy has propelled us into an exciting chapter for the brand, engaging deeply with our audiences at every step of the way. As the true Creator brand, we hope to continue to change lives through sport with the communities we have built to impact our society at large.”
Mr Petr Stastny
Country Manager Singapore
Adidas
Singapore
“On behalf of Canon Singapore, I thank our customers and the community for their strong support and faith in our imaging technology and products. As an active member of our local community, we are proud that the brand is well-loved by many and our camera products remain essential imaging tools for capturing every special moment.”
Mr Melvyn Ho
Senior Vice President and Head of Singapore Operations
Canon
Singapore
"We are honoured to be recognised as the Top Influential Brand under the ASEAN Bank category. This recognition reflects the trust our customers and communities continue to place in us, and reaffirms our commitment of Humanising Financial Services, by putting customers at the heart of everything we do and continuously striving to build a trusted, values-driven brand across ASEAN.".
Annie Lee
Head of Country Corporate Office
Maybank
Singapore
“At Colgate, we believe everyone deserves a future to smile about. Our commitment to improving oral health is powered by superior science and cutting-edge technology. The successful relaunch of Colgate Total, alongside the launch of breakthrough innovations like new Optic White Purple, showcases our dedication to bringing the most advanced oral care solutions to the market. We are therefore immensely honored to have been recognized as one of the Most Influential Brands in Oral Care in both Singapore and Indonesia.”.
Ms. Paru Patel Desai
SVP, General Manager,
Colgate Palmolive
South Asean Hub
“It is an honour to receive this prestigious recognition alongside many brands that have made meaningful contributions to their industries. We share this recognition with the Hegen parents who have placed their trust in us throughout their parenthood journeys. Their confidence in our brand continues to drive our commitment to thoughtful design, purposeful innovation, and our mission to empower 100 million mothers worldwide."
Yvon Bock
Founder and CEO
Hegen
Singapore
““We are honoured to be recognised as one of Singapore’s Top Brands for 2025. This distinction reflects our unwavering commitment to excellence in product innovation, design integrity, and customer-centred solutions. As a leading brand, we strive to set industry benchmarks for quality and reliability, ensuring that every product we introduce enhances the well-being and daily experience of our customers. This award is a testament to the trust placed in us by households across Singapore, and we remain dedicated to upholding the highest standards in all aspects of our work. We will continue advancing our mission to provide safe, refined, and thoughtfully engineered home solutions for modern living.”.”
Dr. Patrick Tan
Chief Executive Officer
Wells
Singapore

Nominate your company for Top Brand 2026

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